Lost at SEA - Test Results

We have been running a test for a couple of weeks for the new Emerald Point on Smith Lake condominium project. This test was mentioned in an earlier post. As mentioned in the previous entry, it is extremely difficult to take a new real estate customer and get them ranked in the SE's. If it is a low searched term it is fairly easy. However, many of my customers are marketing condos projects in a short period of time. Usually two to six months. With an SEO project we are just really getting a good start in that amount of time. So, we decided to take a different approach. We wanted to build what we call project sites under the umbrella of Condos and Resorts.com. These new projects could rank within a couple of weeks just due to the power of the CondosandResorts site. This is exactly what happened with the new Emerald Point project site. We built it just over two weeks ago. It is No1 for "Emerald Point on Smith Lake" in Yahoo and Google. I know it is ranking for the specific name which should be fairly easy to obtain but it can also be found for "Smith Lake Condos". To me this is a great success. We can now take a new project and have it ranking for its area and project name in a short time. I believe we can take most projects and collapse the time from from an average of 4 months down to 3 weeks. If we get to the project early enough we may have the project ranking before the advertising company can complete the brochures and before the presales begin. What an awesome tool for developers and realtors.


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